The short version
SnipKit doesn't collect personal data and the tools run in your browser. We use Vercel Analytics and Google Analytics to measure traffic so we know which tools people find useful. We don't sell your data to anyone. There is no newsletter at launch, so no email addresses are being collected.
What runs in your browser only
The following never leaves your machine. None of it is transmitted to any server — not ours, not anyone else's.
- Anything you type, paste, or upload into a tool (color values, text, regex patterns, files, etc.).
- Tool state — slider positions, toggle states, color picks, last-used inputs — saved to your browser's
localStorage. - Theme preference (light or dark mode).
What the site does collect
Aggregate analytics (Vercel Web Analytics)
We measure aggregate page views, referrers, top pages, top countries, and device categories. This data is collected without cookies, without tracking individuals, and without fingerprinting. We use it to understand which tools people find useful and what to build next.
Performance metrics (Vercel Speed Insights)
We measure how fast the site loads for real visitors — page load times, layout stability, and interaction responsiveness (Core Web Vitals). This data contains no personal information and is used to improve performance.
Detailed analytics (Google Analytics 4)
We use Google Analytics 4 to understand which tools people use most, where visitors come from, and how they move through the site. This helps us prioritize what to build next and which content to write. GA4 uses cookies to identify returning visitors and may collect:
- Page views, session duration, and navigation paths
- Approximate location (country and region, not precise location)
- Device type, browser, and operating system
- Referring website or search engine
- Aggregated demographic data (where Google has it)
GA4 data is processed by Google according to their privacy policy. We don't use Google Analytics for advertising remarketing, and we don't connect GA4 to any ad network at this time.
Newsletter signups
SnipKit doesn't currently have a public newsletter. When one is launched, this section will be updated to describe how email addresses are stored and how you can unsubscribe. Until then, no newsletter signups are being collected.
Standard server logs
Vercel records standard request logs (IP address, user agent, requested URL, timestamp) for security and abuse prevention. These are retained for 30 days and not used for any other purpose.
What we do with the data we collect
We use it to make the site better. Page-view data tells us which tools people actually use, which helps decide what to build next. Performance metrics tell us when something feels slow on real devices.
We don't sell it. We never sell, rent, or share personal data with third parties for their own marketing purposes. The data we collect stays between us and the service providers we use to run the site (listed below).
We disclose what we use.Every third-party service that touches your data is listed in the “Third-party services” section below. If we add new ones — for example, when we turn on Google AdSense or affiliate tracking networks — this page will be updated and the “last updated” date will change.
Advertising and affiliate links
SnipKit currently has no display advertising and no affiliate links. The site is funded by side income and isn't monetized.
If that changes in the future — for example, if we add display advertising via Google AdSense or include affiliate links to products we recommend — this section will be updated to disclose exactly what's running, and the “last updated” date at the top of this policy will change.
Cookies
SnipKit uses Google Analytics, which sets a small number of analytics cookies (_ga, _gid) to identify returning visitors and measure engagement. These cookies expire after up to two years and don't contain personally identifiable information.
The site also uses localStorage— a client-side storage API that is never transmitted to servers — for tool state and theme preference. localStorage is not a cookie and is never sent to any server.
If we add display advertising in the future (for example, Google AdSense), additional advertising cookies will be set, and a consent banner will appear in regions that require one.
Third-party services
Every external service the site touches is listed here. If a service handles your data, the link goes to their own privacy policy.
- Vercel — hosting and analytics. Vercel privacy policy.
- Google Analytics— traffic and audience measurement. Google Analytics privacy policy.
- Clerk— authentication for the admin panel only. Public users never touch Clerk. Clerk privacy policy.
- OpenAI— used only inside the admin blog generator. Public tools never call OpenAI. OpenAI privacy policy.
Your rights
You have the right to know what data we hold about you and to ask us to delete it. SnipKit doesn't currently collect personal data beyond what's described above. For any questions or requests, email jeremiah@meraki8.io.
Changes to this policy
If anything changes, the “last updated” date at the top of this page changes too.